Kim Heejo Solo Exhibition
Schematic Medium as Meta-Conceptualism
Schematic Medium
as Meta-Conceptualism
216 Dosan-daero, #3F, Gangnam-gu, 06047 Seoul, KOREA
Aproject Company is proud to host Kim Hee-jo’s solo exhibition, which unfolds his artistic universe through his unique formal language in response to the rapidly evolving contemporary art scene.
This exhibition, his second solo show in Korea since the 2020 U Art Space, showcases all his works to date, including series such as <One Hour>, <Semi Circle & Nine Drawing>, <Core Searching Drawing>, <Color Line Painting>, along with <BYR_OS> and <BYR_QUAD>, all embodying the principles of the Schematic Medium.
Kim Hee-jo has devised the methodology of the ‘Schematic Medium’ through a meta-conceptual approach that reflects on the essential elements of post-modernism—point, line, plane, shape, and color—introducing a reflective and contemplative perspective.
The ‘Schematic Medium’ represents a distinct approach to creating artworks that are based on a foundational principle and evolve into various series or are organically produced as finished works.
‘Schematic’ as an adjective of ‘Schema’, typically means ‘diagram’ or ‘plan’. However, in cognitive psychology, it refers to a ‘cognitive framework’ or ‘structure of thought’ used for interacting with and understanding the world.
‘Medium’, commonly refers to ‘means’ or ‘tool’, but in the context of contemporary art, it denotes the entire range of artistic expression forms such as painting, sculpture, and objects.
Thus, Kim Hee-jo’s ‘Schematic Medium’ is an innovative concept and strategy that allows for the accurate recognition of today’s complex world and the combination of independent genres like painting, sculpture, and objects into a new formal concept, completing them in an organic series format.
The operating principle of the ‘Schematic Medium’ involves the structuring of concepts, unified form and technique, and is achieved through repetition and variation.
Concept Structuring
When the theme of the artwork is clear, the artist is able to capture and consistently express its content in a holistic and structured manner, allowing the artwork’s message to be conveyed without any fragmentary or partial distortion.
Unified Form and Technique
Creating artworks with a unified form and technique maintains a consistent theme and style, making it easier for viewers to understand and empathize with the artwork’s message. This also establishes the artist’s unique style, enhances identity, increases work efficiency, and elevates the overall aesthetic completion.
For example, Piet Mondrian’s use of horizontal and vertical lines along with primary colors demonstrates his neo-plasticist belief that all objects can be reduced to verticals and horizontals, effectively illustrating his philosophical ideas. Similarly, Sol LeWitt applied mathematical rules and schematic concepts to points, lines, planes, and shapes to produce works in an organic and unified form, demonstrating the artist’s principles and methodologies.
Repetition and Variation
Human thought is multifaceted and complex, and thus cannot be fully expressed with a single form. By expanding the form through repetition and variation, the content and intent of the work can be more effectively revealed. Additionally, this allows the audience to properly see the beginning, process, and flow of the artwork.
Kim Hee-jo applies this approach across various genres such as painting, sculpture, and objects, exploring the essence and boundaries of contemporary art through a meta-conceptual approach.
Thus, this exhibition serves as a profound retrospective and reinterpretation of today’s art, exploring the expansive possibilities of contemporary art through the lens of Kim Hee-jo’s work.
Exhibition Information
– Exhibition Title: Schematic Medium as Meta-Conceptualism
– Dates: September 5th, Thursday – December 28th, Saturday
– Exhibition Hours : Monday – Saturday, 11 AM – 6 PM
– Venue: A lounge & A gallery (Aiden Cheongdam Hotel, 216 Dosan-daero, Gangnam-gu)
– Inquiries: Jonghyun Park (Curator) / aproject.company@gmail.com
Artists
Exhibition Works
For Immediate Release
Aproject Company, committed to globalizing Korean art, is delighted to announce
a solo exhibition featuring Hong Kyoungtack, a representative artist of post-2000s contemporary Korean painting.
Aproject Company operates two online art platforms. K-ARTIST.COM serves as an archive and art market platform for Korean artists to venture into the global art sphere. Meanwhile, K-ARTNOW.COM is a platform that delivers news and information about contemporary Korean art to the world.
This exhibition takes place in Seoul after a gap of 9 years since Hong Kyoungtack’s solo exhibition at Perigee Gallery in 2014.
The exhibition will showcase approximately 30 major artworks, ranging from the early 1990s to representative pieces from the recent “Pens,” “Library,” and “Funkchestra” series.
Since making his debut with his first solo exhibition “Shrine” at Insa Art Space in 2000, Hong Kyoungtack has been gaining recognition as a prominent contemporary painter representing Korea.
Particularly, in 2007, Hong Kyoungtack achieved a groundbreaking auction price of approximately 780 million KRW (about 600,000 USD) at a Hong Kong Christie’s auction, becoming the first Korean artist to attain such a remarkable record. With this accomplishment, he solidified his position as a representative artist of Korea in the global art market.
In response to this situation and the growing global interest in Korean culture and arts, Aproject Company has organized a special lecture on the theme of “Global Expansion Strategies for Korean Art” and an exposition exploring Hong Kyoungtack’s artistic realm.
Furthermore, in celebration of this exhibition and the upcoming KIAF & Frieze Seoul, we have planned a special opening event and after-party. We invite art experts, artists, collectors, and art enthusiasts who are interested in Hong Kyoungtack’s work to join us. We look forward to seeing you at the opening & after party.
Information of Exhibition
Pen, Library, Funkchestra
Play of Desire, Order & Sense
– Duration : Sep 6 – Oct 28, 2023
– Time : 11 am – 6 pm (Mon – Sat)
– Venue : A Lounge, A Gallery, A Lobby (within Aiden Hotel Cheongdam)
– Opening : Sep 6, 2023 (Wed), 6 – 8 pm
* After Party for KIAF & Frieze Seoul Visitors : 8 – 10 pm, 3F A Lounge
– Organized by : Aproject Company
– Sponsored by : Aiden Cheongdam Hotel, Nefs Foundation, Original Beer Company
– Inquiry for Exhibition : Jonghyun Park, Gallery Manager
+82 10-4741-7802, bellpark.aproject@gmail.com
– Purchase Inquiry : Jongho Kim, CEO
+82 10-3208-0106, jaykim.aproject@gmail.com
Special Lecture I
Globalization Strategies of
Contemporary Korean Art
– Date : Sep 16, 2023 (Sat), 2 – 6 pm
– Venue : A Gallery (Aiden Cheongdam Hotel B1)
– Capacity : Approx. 50 – 100 attendees (First come, first served)
– Registration : Please send an email to aproject.company@gmail.com.
We will send you a confirmation email about the availability.
– Host : Jongho Kim (CEO, Aproject Company)
- Time Table -
(1) 2:00 pm – 3:10 pm
– Contemporary Korean Art since the 2000s
(Lecturer: Geun-jun LIM, Art Critic)
(2) 3:30 pm – 4:30 pm
– Trends and Prospects of the Global Art Market
(Lecturer: Yunah Jung, Senior Specialist and Vice President for the Asian 20th & Contemporary Art, Christie’s.)
(3) 4:50 pm – 6:00 pm
– Globalization Strategies of Contemporary Korean Art
(Lecturer: Jongho Kim, Former Director of Doosan Gallery Seoul & New York)
Special Lecture II
The Art World of
Hong Kyoungtack
– Date : Sep 23, 2023 (Sat), 2 – 5 pm
– Venue : A Gallery (Aiden Cheongdam Hotel B1)
– Capacity : Approx. 50 – 100 attendees (First come, first served)
– Registration : Please send an email to aproject.company@gmail.com.
We will send you a confirmation email about the availability.
– Host : Jongho Kim (CEO, Aproject Company)
- Time Table -
(1) 2:00 pm – 3:30 pm
– The Art World of Hong Kyoungtack
(Lecturer: Youngtaek Park, Art Critic & Professor at Kyonggi University)
(2) 3:40 pm – 5:00 pm
– Conversation with Artist Hong Kyoungtack
(Moderator: Jongho Kim, Former Director of Doosan Gallery Seoul & New York)
